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Moroccanoil Exclusive: Carmen Tal Q&A

Celebrating International Women’s Day: An Exclusive Interview With Moroccanoil Co-founder Carmen Tal

March 8th is International Women’s Day, and allbeauty are celebrating the women bossing it in the beauty industry! We talk to Moroccanoil co-founder Carmen Tal about what motivates her to succeed, the women that inspire her and her must-have Moroccanoil products…

10 years ago, Carmen Tal found herself away from home with dry, colour-damaged hair when she discovered the amazing benefits of argan oil for her hair.  Inspired by the Mediterranean landscape, sea and culture, her goal has been to share the transformative powers of argan oil-infused products with women across the world to help them feel empowered.

Carmen Tal moroccanoil founder allbeauty blogWho?

Carmen Tal, Moroccanoil Co-Founder

What does the beauty industry mean to you?

Like most things, the beauty industry is constantly evolving. For example, over the last decade the beauty business has changed significantly based on ever-changing consumer demands. Today, accessibility and convenience are more important than ever. For us, we strive to continue to expand our offerings as a complete lifestyle beauty brand across all of today’s key consumer touchpoints to fulfil the needs of the modern customer. Nowadays, consumers are also much more educated in their purchases so as a company, transparency is becoming increasingly important.

My greatest inspiration was to listen to the inspiration around me… and to listen to the women around me, for whom I created Moroccanoil – Carmen Tal

What does gender balance mean to you?

I truly believe that being successful in your career or business is independent of whether you are a man or woman – we are equally capable of achieving anything we set our minds to. I am grateful for the fact that my parents raised my brothers and I to believe that anything is possible and did not treat us any differently based on our gender. They encouraged us to tap into our individual creativity and taught us the importance of a strong work ethic. Women and men alike making their way up the ladder should make it a priority to stay constantly informed and always be ready for change – in business today, it’s all about adapting to the constantly changing needs of the marketplace.

What makes a good #girlboss?

I think female business leaders today have an important responsibility to lead and inspire others by example. To me, inspiration is the vehicle for empowerment to pursue one’s dreams, and when you empower women, the sky’s the limit! It truly only takes one moment of inspiration to ignite positive change – the Moroccanoil brand was created from an inspired moment! Additionally, it’s so important for women to support one other – together, we can make an even more profound impact on the world around us.

What motivates you to succeed?

Women who inspire other women to follow their dreams and who are committed to making change for others. I feel most inspired when I meet amazing women who have genuine passion and love for what they do, and aren’t afraid to take risks! I find that passion is contagious, and I think it’s so important to be passionate about whatever it is that you do.

What advice would you give to young women who want to make it within the beauty – or any – industry?

I believe the key to success it to have a strong worth ethic  and staying continually focused on your goals. Trust and follow your instincts.

Who inspires you?

I have always had great admiration for Oprah. The countless lives she has touched and the difference she has made in the world is truly remarkable! I think she is one of the most influential, inspirational women in the world today.

What are you favourite Moroccanoil products?

Moroccanoil original treatment allbeauty blogMy ultimate must-have is Moroccanoil Treatment – I have it with me at all times! I also love to treat my hair to one of the Moroccanoil Hydrating Masks, such as Moroccanoil Intense Hydrating Mask once a week. One of my ultimate skincare secrets is to always add a few drops of our Moroccanoil Pure Argan Oil into all of my skin creams. It’s rich with moisturizing and anti-aging properties, and makes my skin glow!

You can shop the full Moroccanoil range at allbeauty. To find out more about International Women’s Day, head to www.internationalwomensday.com

WIN! Moroccanoil Essentials Set Worth £65

Win 1 of 12 Moroccanoil Essentials Sets worth £65!

Our  Moroccanoil Essentials Set  giveaway is open to the UK only. 12 winners will be selected at random, from all entries received on the blog and via our social channels. You can enter as many times as you like across all platforms, but only once here on the blog.

We’ve teamed up with Moroccanoil to give 12 – yes TWELVE! – lucky readers the chance to win a Moroccanoil Essentials Set worth £65! Each kit contains:

Moroccanoil Treatment allbeauty blog

 

A cult industry favourite, more than three liters of Moroccanoil Treatment has been sold world-wide, and has won more than 120 awards globally!

For your chance to win, simply enter down below or over on our Facebook page! You can also shop Moroccanoil at allbeauty.com 

Good luck!

 

The History of MOROCCANOIL – Celebrating 10 Years

As they celebrate their 10th anniversary of oil-infused haircare, we look at the history of MOROCCANOIL and how the brand is bringing confidence to women worldwide.

The history of MOROCCANOIL starts with one woman. 10 years ago, Carmen Tal found herself away from home with dry, colour-damaged hair. Inspired by the Mediterranean, she applied argan oil to her hair and the rest, they say, is history… 

After witnessing her hair transform from dry and damaged to shiny, smooth and manageable, Carmen Tal began her quest to share the magic of argan oil with the world and the MOROCCANOIL brand was born. With more than 50 different products for hair alone, MOROCCANOIL really is a unique approach for every haircare need. Not to mention an irresistible collection of body care products.

Argan tree allbeauty history of MOROCCANOIL

The argan oil story

Thanks to the deep, hardy roots of the argan tree, argan oil is a truly unique precious oil. Rich in essential fatty acids, such as omega 3 and 6, vitamin E and antioxidants, argan oil has been revered for centuries by Mediterranean women for its nourishing and hydrating qualities.

Thanks to its high levels of vitamins, minerals and antioxidants, argan oil is able to help revitalise skin, increase hair’s elasticity and consistently restore shine to dull, lifeless hair. It is also a powerful UV-protector and free-radical neutraliser.  Argan oil has also been known to help reduce the appearance of wrinkles.

History of MOROCCANOIL: the inspiration

Since 2008, Carmen Tal has been inspired by the Mediterranean landscape, sea and culture. She created the brand with the simple will to share the transformative powers of argan oil-infused products with women across the world to help them feel empowered.

My greatest inspiration was to listen to the inspiration around me… and to listen to the women around me, for whom I created Moroccanoil – Carmen Tal

Now, Carmen hopes to inspire all women to be resilient, exotic and full of mystery: just like the argan tree.

history of MOROCCANOIL

A luxurious treat for all the senses

Perfected to infuse argan oil formulas with an iconic juxtaposition of notes to transport the senses, we all know and love the truly distinctive fragrance! Spicy amber florals merge with sweet florals, taking users on a sensorial journey with a luxurious spa-like quality.

As a brand, MOROCCANOIL source only the highest quality argan oil, originating from argan trees grown in Morocco, and contains no additives, colorants or preservatives.

The original foundation for all hair types

Moroccanoil Treatment allbeauty blog history of MOROCCANOIL

The brand’s signature product –MOROCCANOIL Treatment – is the perfect foundation for haircare. And it just so happens to be our all-time FAVOURITE too! This award-winning formula creates long-lasting smoothness, increases manageability, reduces blow-dry time and boosts shine.

From their one-woman beginning, the brand has committed to creating a head-to-toe nourishing collection of hair and body treatments for all hair and skin types – all infused with argan oil.

Celebrate 10 years of MOROCCANOIL with us and shop the iconic products at allbeauty.com  You can discover more of the history of the brand and the inspiration behind Moroccanoil below:

Get The Look: Soft Waves With MOROCCANOIL

MOROCCANOIL ambassador and Art Director at The White Room, Nathan Thomas shows us how to get perfect soft waves at home…

If, like us, you’re obsessed with the beach-y soft waves look, you’ll love this tutorial from MOROCCANOIL. Quick and easy, they show you how to get the hottest hair trend of the summer:

  1. Before you start, cleanse and condition the hair with your favorite Moroccanoil Shampoo & Conditioner. We love Extra Volume Shampoo & Condition to give the hair maximum lift and texture whilst nourishing the hair.
  2. Apply 2 – 3 of pumps of Moroccanoil Original Treatment to mid lengths and ends and distribute using your fingers.
  3. Apply Moroccanoil Root Boost directly to the root area in diagonal sections moving around the head – distribute the product using a paddle brush or comb.
  4.  Blow Dry using your fingers lifting the hair at the roots to create maximum volume.
  5.  Section your hair into 4 sections – 2 either side – just behind the ear and two sections at the back from the crown into the nape.
  6. Take horizontal sections and mist with Luminous Hairspray Medium, using a large barrel wand place the section of hair into the barrel 2 inches from the top of the section. Now wrap your hair around the barrel and away from the face leaving the last 3-4 inches out as shown. Continue in horizontal sections for both sides and then move in to back sections using the same technique.
  7. Using a paddle brush, gently brush the set waves to soften.
  8. For added texture, spray Moroccanoil Dry Texture Spray into mid lengths whilst lifting the hair. Apply 4 pumps of Moroccanoil Mending Infusion to ends for the perfect finish.

Bonus treatment: use Moroccanoil Hydrating Mask Light to deep treat the hair when washing. This can be used once a week to maintain moisture and protein levels in the hair.

Watch the full tutorial below! Shop MOROCCANOIL at www.allbeauty.com

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