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INTRODUCING BOSS THE SCENT ABSOLUTE

MAGNETIC. DARING. SENSORIAL. UNEXPECTED.

Push the senses to the next level with BOSS THE SCENT Absolute: two new, intensely seductive
fragrances For Him and For Her, darker, richer interpretations of the original scents. The story
of #AugmentedSensuality continues as BOSS Parfums introduces the next phase of the sensorial
journey. 


A LEGACY OF SEDUCTION

The 2018 campaign of BOSS Parfums illustrated the transcendental power of BOSS THE SCENT
in the digital age. Surpassing borders and igniting our deepest desire to disconnect from our
online lives and connect once again in the real world. In this new chapter of the
#AugmentedSensuality journey, “The Passion”, our duo push their relationship one step further
by challenging their senses to go deeper and live an absolute night.


THE SENSES AT NIGHT

In this fast-paced world full of distractions, we seek stronger connections. Memorable. Lasting.
Sensorial. As night falls, it brings more daring, unexpected ways for us to fully explore our
senses. Heightened by the intrigue of dusk, the next chapter of #AugmentedSensuality unfolds.
Under the cloak of darkness, they experiment with new, stimulating sensations, reaching a new
level together.


NEXT LEVEL SENSATIONS

Reprising their roles, Jamie Dornan and Birgit Kos come together again as the BOSS man and
woman.  Tonight is the night to discover and explore. To challenge each other, experimenting
with new sensations to feel something new. Together.  More intimate, magnetic and seductive. Pushing all their senses to the excess for a night of absoluteness, they play with light and music, whispering to each other, the sound of
ice crackling, sending a shooting tingling up their spines. With a caress of the hand and a stroke
of the hair, the thrill of each other’s presence becomes electric. The warmth of the other, the
anticipation of getting closer, magnified by the sound of their voices and the smell of each
other’s scents.


BOSS THE SCENT ABSOLUTE: FOR HIM AND FOR HER

Crafted by perfumer Bruno Jovanovic, BOSS THE SCENT Absolute For Him opens with a spicy
Ginger freshness that meets with the aphrodisiac heart notes of Mondia root and Maninka fruit,
while a deeply masculine and ruggedly coarse Vetiver shines at the base. The most sensual
expedition for BOSS THE SCENT so far, the dark amber juice is housed within a dark taupe flacon
and finished with a dark metallic cap.

Crafted by perfumer Louise Turner, BOSS THE SCENT Absolute For Her opens with a creamy
Honeyed Peach note, which cuts through the warming heart of roasted Coffee. In the base, a
smooth and feminine Vanilla envelops the more masculine Vetiver to create a magnetic
addiction. More mysterious and darker than its original counterpoint, this rich and intense
interpretation offers a level of absoluteness. An extreme. The scent is presented in a glass
flacon featuring a dark plum gradient and finished with a dark bronze cap.
#AugmentedSensuality #BOSSTheScent


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Lancôme Idôle, for women of a new era

The brand-new fragrance from Lancôme may come in one of the slimmest fragrance bottles in the world (just 15mm thick), but its message is far bigger. Empowering women to look to themselves for the inspiration they need and to defy expectations. The brand dedicates the fragrance to;

“Women who dare to dream.

The leaders and innovators of tomorrow…a new generation of icons”.

Meanwhile, the brand itself has taken an inspired leap in its diversification away from tradition with the creation of a new, ‘clean’ accord – a register that has only been minimally explored to date.

To create a note consistent with the rose flower in its natural state, two essences, rose absolute and rose water, come together to form the heart of the new formula. Perhaps not unsurprisingly, as the rose has been central to the brand ever since it was chosen as its emblem.  The fragrance is then lightly enhanced with a touch of jasmine whilst a trace of patchouli and an assembly of white musks form a white chypre base that brings Idôle its full elegance.

Whilst most Chypre fragrances tend to be warm and dry, almost all are built around a woody, mossy accord of bergamot, oakmoss, patchouli and labdanum (from the rock rose plant). Elements of flowers, fruits or woodiness are sometimes exaggerated in chypre fragrances, keeping this category interesting – Idôle’s new ‘cleaner’ scent is certainly no exception.

 Node breakdown:

  • Top: Bergamot essence
  • Heart: Rose essence, rose absolute and rose water, jasmine infusion and jasmine absolute
  • Base: Patchouli heart essence, cedar essence, vanilla extract

 Then there’s the bottle.

The glass surfaces of the bottles are so thin that the fragrance appears to be holding itself in the palm of your hand. Lancôme state;

Powerful in its simplicity, Idôle’s faceted bottle radiates light. So sleek is its design that it appears to almost fuse with the hand. A reminder that endless possibilities are within reach.”  


The Rose of Idôle

Lancôme claims both the transparency and traceability of the ingredients within its formulas.

As part of L’Oréal’s socially productive purchasing program, “Solidarity Sourcing”, Lancôme benefits from exclusive raw materials, custom-crafted for its fragrances through sustainable supply chains or those currently awaiting certification by an independent organization. One of these, the Rose, essential to the fragrance signature of Idôle, is also the subject of a development project supported by Lancôme of which the objective is to improve the positive impact of the supply chain on a social, economic and environmental scale.

We refuse to compromise between the fragrance quality of our creations and the protection of the natural resources and people who produce them.”


Rose Petal of Isparta, Turkey

Cultivated in Turkey, this essence, exclusively made for Lancôme, is obtained from hand-harvested roses and enriched with concentrated rose water. It intensifies the refreshing, verdant facets of the flower, contributing to the sparkling natural expression of Idôle. Lancôme supports this family-based industry by helping to improve agricultural practices and work conditions and by assisting in the obtainment of a “fair trade” certification. The project also helps the women working in its production to be recognized for their contributions.

 


Super infusion of Jasmin Grandiflorum from India

Made for Lancôme using flowers harvested by hand in the Indian province of Tamil Nadu, this infusion is produced thanks to the exclusive development of an extraction process that makes it possible to attain the best the flower has to offer. Revealing fruity petal facets with an underlying clean, intense creamy softness, it reveals the flower in a bright, modern way.


 Shop Idôle now