Meet Blonde Absolu: the very first ultra-violet hair care system from Kérastase. With neutralising and caring properties, say goodbye to brassy tones and hello to gorgeous blonde…
Shop The Range:
Bain Lumiere Shampoo 250ml
Hydrating, illuminating shampoo for lightened or highlighted hair to gently cleanse, soothe and hydrate hair from root to tip. Infused with hyaluronic acid, hair is left feeling light and looking luminous.
allbeauty Price: £18.00
Bain Ultra Violet Shampoo 250ml
Specifically designed for for lightened or highlighted hair, this iridescent purple shampoo neutralises brassiness and prevents unwanted yellow tones in blonde or grey hair leaving a nourished cool blonde. Enriched with Hyaluronic acid and Edelweiss flower to nourish hair.
allbeauty Price: £18.40
Cicaflash Intense Fortifying Treatment 250ml
This opalescent milky gel is a super shot of care for lightened hair! With the restorative performance of a masque and the lightweight finish of a conditioner, it intensively nourishes, smooths, strengthens and softens hair. Suitable for all lightened blonde tones, Cicaflash restores the hair fibre to prevent breakage.
allbeauty Price: £21.20
Masque Ultra Violet Treatment 200ml
This rich purple mask removes unwanted yellow undertones and brassiness, while deeply hydrating and restoring hair strands. Non-staining, use this hair maskonce a week, or as often as needed to keep your blonde hair luminous and cool and protected against oxidation.
allbeauty Price: £28.00
Cicaplasme Thermal Protector 150ml
Enriched with Hyaluronic acid and Edelweiss flower, Cicaplasme cream helps seal split ends and smoothe hair for uniform touch and long-lasting frizz control. With UV filters to protect against damage, it also provides heat protection for up to 230°C from heat styling tools.
allbeauty Price: £20.00
Redken Blondage is the new range just for blondes, to fight brassy tones, strengthen hair and keep colour bright. Here’s the low-down on the affordable hero that’s here to stay.
You can shop Redken Blondage online at allbeauty.
JULY UPDATE: Due to massive demand, we’re currently out of stock – don’t panic, fresh supplies are en-route right now.
Ah Redken, how we love you. You created a sheet mask just for our hair. You made a micellar water that cleaned all the pollution and built-up product right out of our tresses. And then there’s Pillow Proof, Diamond Oil, and the ultimate hero One United. Just when we thought you’d done it all, you release Redken Blondage onto the scene. We collectively salute you!
Redken Blondage: The low-down
So what is this amazing new product? Well as every blonde knows, fighting brassy tones is a daily struggle. The Color Extend Blondage system contains ultraviolet pigment (yes it is purple) to neutralise and reduce brassiness. While Triple Acid Protein Complex fortifies the hair cuticle to minimise breakage. Oh and it also smells incredible, with top notes of crystal water, cooling breeze, apple and pear, and middle notes of white lotus, white jasmine and green lily (have we strayed into a fragrance post?!)
Watch below to see Stylist Claudia Cruz, after using Redken Blondage on her client:
Redken Blondage: Tips
- Does it contain sulfates? Yes, the new range from Redken DOES contain sulfates, to ensure the best possible cleansing experience. If you prefer a no sulfate option, Redken recommend using Color-Extend Magnetics.
- For maximum benefits, Redken recommend leaving your second lather on for 3-5 minutes. Toning is completely customizable, meaning you can tone more often and longer for a cooler, ashier effect, or less frequently and for a shorter period of time for a quick anti-brass treatment for every level of blonde.
- If you’re a lightened brunette, you’ll also love Blondage – you’ll still see a similar anti-brass effect, with the strengthening properties.
Shop Redken Blondage online at allbeauty, and let us know in the comments if you’ve tried the new range!