We’re thrilled to announce that allbeauty has been shortlisted for the Which? Retailer of the Year 2017.

The Which? Retailer of the Year 2017 awards will be decided between allbeauty, Apple, John Lewis, Richer Sounds and Toolstation.

allbeauty has been shortlisted for offering an outstanding online experience. Customers love its low pricing, quality products and straightforward website. Which? Spokesperson Kirsty Robinson

Hot on the heels of our 2016 success (when we placed 1st in the Which? Survey of best online shops beating retail giants such as Amazon, John Lewis, Marks & Spencer and Argos), we’re very proud to be featuring in the prestigious Which? Awards for the very first time. And naturally we’ve been celebrating with champagne!

Which? Retailer of the Year 2017 – About The Award

The highly respected Which? Awards were launched in 2007 to celebrate and reward the very best businesses in the UK and to recognise the brands that go furthest to satisfy their customers. Brands can’t nominate themselves. Instead, winners are selected based on Which? research and testing according to Which? Criteria. This includes excellent customer service, value, innovation, and improvement.

Which? Retailer of the Year 2017 – allbeauty Nomination

Which? Retailer of the Year 2017
allbeauty Marketing Director Harminder Matharu takes a selfie with some of the team, celebrating our 2017 nomination!

We’re thrilled to be shortlisted for this years’ Which? Award alongside such highly respected retailers. Service and value are at the heart of the allbeauty brand and improving the customer experience is our number 1 priority. In 2016 we made some big changes to improve delivery times and invested in our mobile platform to make shopping easier and more enjoyable. We aren’t standing still, for 2017 we have further exciting changes that our customers will love!



Which? Retailer of the Year 2017 – Thank You

This is a fantastic recognition of the progress we’re making, and a great reward for the hard work of the allbeauty team. We’d like to thank all our business partners who have helped us reach the shortlist. And naturally we’d like to thank all our fantastic customers for their support and valuable feedback.

The results will be announced on the 17th May 2017 – please keep your fingers crossed for us!

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